Redesigned to Shine.
Built to Fit.
When your brand aligns with who you truly are — and where you’re going — you stop blending in and start standing out. The right-fit clients can’t help but be drawn to you.
When your brand fits, everything clicks.
Attract dream clients effortlessly
Raise your prices with confidence
Launch new offers with clarity
Earn recognition and trust
Feel proud every time you show up
I redesign brands so they shine.
Your brand should feel like your favorite outfit: unmistakably you, designed for where you’re going, and impossible to overlook.
Brand Identity Systems
Cohesive, flexible visual identities—logos, colors, fonts, and all the pieces—that keep working no matter what bold move is next.
Strategic Web Design
Websites that explain your value clearly and confidently, so visitors understand why you’re the right fit—before you ever pitch them.
Launch & Marketing Design
Visual design for your programs, courses, and wild new ideas—always aligned with your brand family.
Illustration & Art
Custom visuals that bring your brand personality to life and make complex ideas instantly engaging.
Ongoing Brand Partnership
Long-term creative support for the pivots, expansions, and experiments you’ll inevitably dream up.
Your brand should pay for itself—many times over.
A well-fit, brilliantly aligned brand becomes an engine for growth. It turns your quiet expertise into a magnetic presence that attracts, convinces, and converts.
The Brand Redesigner
I’ve rebuilt my own brand five times — each one bringing me closer to who I really am and the work I love most.
That journey taught me this: when your brand stops reflecting your old self and starts reflecting your true one, everything changes.
Now I help experts do the same — redesigning brands that fit who they’ve become and pull their dream clients in like gravity.
Because when your brand is aligned, you shine.
Ready to shine?
Let’s create a brand that fits perfectly — and stands out effortlessly.
"When your business is ready for a real, living identity, you’ll be very glad you went with Erin."
BEN UTLEY, PHYSICIAN FAMILY FINANCIAL PLANNERS
CLIENT SINCE 2009 See his designs >
“She doesn’t just redesign your brand — she helps you become it.”
KAY WHITE, PERSONAL BRAND
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